Athens Church was planted in Columbus, Indiana, to live out a specific mission—to see a people, city, and world awakened to the glory of God. After launching in 2016, the church had grown and established itself as a thriving, gospel-centered community of believers. When we started working with them in 2019, they occupied a clear…
Easter is coming. And—as it turns out—people are still looking for Jesus this time of year. But, instead of searching the tomb, they’re searching Google instead. And, while it might seem like you’re busy enough this Easter season, it’s essential to market your church online. It might even be easier than you think. Why your…
In our last post we talked about how to do social media marketing and how to use it effectively throughout your platforms. Here we’ll cover some basic types of social media content that brands can create and how marketing through social media is effective. User-Generated Content Content that’s already been created by your existing customer…
Navigating and understanding the myriad of choices and methods of how to do social media marketing can be daunting for anyone. Small businesses and nonprofits face a particular challenge—they often wear many hats and play all the roles themselves. Sometimes there’s just not enough time in the day to do the research and figure it…
If you’re new to the communications scene or have been perusing our website wondering what a retainer partnership actually looks like, we understand—there are a lot of unknowns, especially because signing that contract is an act of trust. Thankfully, it doesn’t have to be blind trust, which is why we’ve assembled this list of the…
So you want some company swag? If you’re not sure how to choose swag that’s useful and appealing, read on! We’ve put together a quick start guide that will help you understand swag itself, your customer, and how to choose swag. SO WHAT IS SWAG EXACTLY? An acronym for “stuff we all get,” swag refers…
I’m not the brightest ray of sunshine in the morning. The energy that drives my late night creativity disappears as I sleep, and by morning, I find myself lacking motivation to jump back into life. Whether you’re a night owl like I am or an early morning fan, we all face times when life feels…
Good stories are all around us. Through stories, family and friends share their daily lives and experiences, teachers their studies, philosophers their thoughts, novelists their tales, and co-workers their rants. Stories help us understand and remember information by moving us to action, bringing us to tears, and giving us joy. Some can even change our…
Ever feel like when it comes to your marketing strategy, you’re throwing stuff at a wall and hoping it will stick? We get it—marketing can feel confusing. But what if there was a way to have a streamlined, efficient process for building your marketing strategy that not only was easy to execute but also helped…
We build simple brands—Because good brands are about trust, and trust shouldn’t be complicated. There’s a lot of noise in our world. Catchy messages, new promises, bold offers, and trendy graphics surround us, competing for our attention. But a lot of these become clutter that we tune out. In a world of endless noise, littered…
