Why Web Development is Important: Building Trust Online

Why Web Development is Important: Building Trust Online

“So… do you have a website?” Maybe you were avoiding the impending question because the online scene still feels new and overwhelming. Maybe your website just doesn’t quite embody your team or your mission. Maybe the other demands of handling a small team seem more urgent on an everyday basis and you simply haven’t gotten around…

How Churches Celebrate Christmas: Two Things Churches Need to Rethink

How Churches Celebrate Christmas: Two Things Churches Need to Rethink

We know, we know.  “What about Thanksgiving?!”  How churches celebrate Christmas matters. And regardless of the size of your church, it’s important to start early if you want to create a meaningful experience for your members. Planning proactively is especially important if you’re a small church with limited resources and manpower. The 95 Network says…

Content Editing With Many Cooks in the Kitchen

Content Editing With Many Cooks in the Kitchen

Picture this: You have a high-profile writing project for your organization. Maybe you’ve used our communication planning resource to create a social media calendar for your brand. You’ve developed the content for each channel, and now it’s time to commence content editing. Having multiple stakeholders who need to review and approve content can sometimes feel…

Design for Non-Designers: A Quick Guide to Visual Hierarchy

Design for Non-Designers: A Quick Guide to Visual Hierarchy

Have your designs ever felt clunky or chaotic? Maybe confusing or unclear? If you think your design just needs some clarification–or you might not know at all what to do next–then a look into the elements of visual hierarchy might be the key. What is Visual Hierarchy? In graphic design, the principle of visual hierarchy…

How to be 1 in 100 Million: The Power of Visual Storytelling

How to be 1 in 100 Million: The Power of Visual Storytelling

“A picture is worth a thousand words” -Henrik Ibsen Today’s marketing climate puts a new spin on this common phrase. More than ever, consumers are being inundated with information, ads, entertainment, and sales pitches. According to SocialPilot, there are more than one hundred million photos uploaded to Instagram every day, and one billion Facebook stories…

How to Tell Nonprofit Stories that Create Emotional Impact
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How to Tell Nonprofit Stories that Create Emotional Impact

Good stories are all around us. Through stories, family and friends share their daily lives and experiences, teachers their studies, philosophers their thoughts, novelists their tales, and co-workers their rants. Stories help us understand and remember information by moving us to action, bringing us to tears, and giving us joy. Some can even change our…

What Makes A Compelling Marketing Strategy?
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What Makes A Compelling Marketing Strategy?

Ever feel like when it comes to your marketing strategy, you’re throwing stuff at a wall and hoping it will stick?  We get it—marketing can feel confusing. But what if there was a way to have a streamlined, efficient process for building your marketing strategy that not only was easy to execute but also helped…